My dash looks very similar, and the binnacle has a similar crack. I don't mind fixing/filling the crack, but I have been calling a number of upholstery places and haven't found anybody that would re-cover them. I did find a place called justdashes.com, but they want $1500. It sounds like they do a great job (they totally redo the dash), but I don't want to spend that kind of money.
I also found a product:
http://www.amazon.com/Urethane-Suppl...ef=pd_sxp_f_pt
And I think there is an SEM kit for painting the repair. But that would just be what your original quote was - with no guarantee that it will last (I got the same quote and language as you - it's a franchise).
How do I find a place that will re-cover them after I fix them?
Thanks!
Alex